Showing posts with label OUGD403. Show all posts
Showing posts with label OUGD403. Show all posts

Thursday, 17 November 2011

Illustrator Pop Research

My word was Pop so here is some research that has inspired me:

Pop!

Bubble Wrap Calender

 

Typography Inspiration

Here is a collection of typography that has inspired me throughout the module so far.

Artur Faria
Weathered hand crafted feel to it, I like the textures

Tim Vanhareen
I like the illustrative style and use of colours 

Janice Gerlinger
Crazy colours, I like the 3D feel

Michael Geedrick
Simple and effective

Rodrigo Fransisco
 Nice illustration style

I like the authentic print style and autumnal colours

SHCH Graphics Group
Brilliant example of hand crafted typography turned to digital.

Robert Missen
Playful with design and colour

Lauren Goldblum
I really like the originality here, she has really thought about each letter. Nice photo

Emory Cash
Nice combination of type as image
Kic




Humorous

Dallas Gale
Nice classic style. I like how red has been used to create impact


Nathan Hinz

Vicente GarcĂ­a Morillo 
Great Illustrative style
 
Daren Newman 






I really like this hand crafted type, its very authentic and traditional.

Friday, 11 November 2011

PROVERBALLY YOURS// MESSAGE & DELIVERY

Brief


You have developed a message/opinion in response to the previous brief.

Produce a mail shot that distributes, disseminates and reinforces your message to an appropriate list of recipients. Your resolution should fit within the envelope provided* and be accompanied by a visually appropriate mailing list. You should consider the relation ship between the outside/inside of the envelope and its contents.

The tone (occupation selected from the randomiser) of voice should be appropriate to your message, the context in which it is intended to be read and the audience to whom your work will be delivered.

You are restricted to the use of two colours plus stock.

Background / Considerations

What do you want to say and how do you want to say it? What language would be appropriate?
What visual languages exist that relate to your message and how can you use them.
Is the content communicated primarily through type or image? If it is both what is the relationship between the two?

What does the mail shot aim to achieve. Does it direct you to a website, encourage you to attend an event, is it interactive or is it self-contained.

A limited colour pallet (no more than 2 colours) will allow for the reproduction of your designs across arrange of media. 

For Starters.....


I was given the profession of a butcher, so initially I brainstormed things I associate with a butcher. There was all the common things like a cleaver, knives, meat etc...



From here I looked at how I could link my proverb, "Two wrongs don't make a rightI started to think about Fast food restaurants, and how the meat is horrible but its cheap, the food is terrible for you. I didn't think this was the right avenue to go down so I decided to concentrate on the topic of battery farming and how butchers meat is allot better for you and more ethical than battery farmed meat. I thought the proverb could be translated like this:
Two wrongs don't make a right : 
Poor animal conditions + Poor Quality Meat = Just because its cheap doesn't make it right!

I researched into design work of a similar nature and aspects of design that I just like in particular. That could help influence my decisions on it. 

Chicken Out Campaign

Here is a piece of design work for the Chicken Out Campaign, its eye catching and gets the message across well. They have used a simple colour scheme too which is always good for high impact .

The Gentle Barn 
I like this simple silhouette illustration used here in the gentle barn logo, A farm promoting the well being of farm animals.

I came across the work of Tunnel Bravo online, he did the branding work for this Restaurant in Arizona USA, I really like the use of colour, he has stuck with red and white which is stereo typically associated with butchers, He uses a combination of sans serif, serif and script font which works well.



Here is some more branding work he has done, I thought it was relevant again as it displays farm yard animals. He has a nice illustration style and I really like the use of type.

North restaurant identity & design work

Louise Rouse 

Here is a cever mailshot I found, I like the fact that the audience gets to engage with the mailshot, giving them the chance to build the house, I will look into doing this.



 Emo Design

I Came across a website with a fair few mail shots that I like the look of. I could definitely take inspiration form these.  Click here for Site


Friday, 28 October 2011

Proverbially Yours//Message & Interpretation // Research

Research

Proverb : "two wrongs don't make a right" 

Two wrongs make a right is a logical fallacy that occurs when it is assumed that if one wrong is committed, another wrong will cancel it out. This statement is seen as true to some people because 2 negatives indeed make a positive in math (3-(-3)= 3+3). However, a person with common sense would know that two wrongs don't make a right.
  • Speaker A: You shouldn't embezzle from your employer. It's against the law.
  • Speaker B: My employer cheats on their taxes. That's against the law, too!
The unstated premise is that breaking the law (the wrong) is justified, as long as the other party also does so. It is often used as a red herring, or an attempt to change or distract from the issue. For example:
  • Speaker A: President Williams lied in his testimony to Congress. He should not do that.
  • Speaker B: But you are ignoring the fact that President Roberts lied in his Congressional testimony! 

Research 





I thought this was quite a humorous look on the proverb. Its simple and effective. I will experiment with ideas like this.



 I thought this t-shirt was pretty funny its quite clever, the typography is terrible I feel but the concept it still pretty good.


I quite like the idea of the road sign being incorporated into my design. Road signs are something everyone looks. They are simple bold and memorable. Colour plays a huge importance too. The image above is a take on the proverb.


Imagery Research
 
I looked at how I could symbolise right and wrong using imagery. Sticking with the concept of road signs and making the right decisions along life's road or journey. I imediatley thought about wrong turn  and the signs that represent this. Obviously the right turn sign could reprents Right Desicions.
 
Wrong 
 
 
 




Right







Inspiration
 
Here are some examples of work that I feel is relevant to my work:
 
 Coffee and Doughnuts by I love doodle

I really like this print. The illustration style is brilliant. I really like the colours used in this piece. The image is humourous and playful. The blue works well.
 
Olly Moss
 
 The work of Olly Moss is really interesting. I like his take on the well known Keep Calm Posters. The font and layout works well in this portrait format.
 
 
Here is another example of typography I like, the composition of the piece works well. I like the sizing of the font it draws you in closer and closer. 
 
Design Times Issue by Radio
 
This image is really bold and eye catching, The shapes are simple and recognizable. The colour scheme works really well. I will definitely play around with these colours.
Here are some simple signs I like the look of. The black and white make the signs legible and bold. I like the simple use of shapes and type.